Search Engine Optimisation (SEO) is the process of enhancing and improving your website visibility in the natural search engine listings. SEO is vital to ensure the maximum number of visitors and customers reach your website before that of your competitors.
When it comes to SEO, BlueArc has the understanding, technical know-how and insight to build an SEO strategy that increases the number of quality visitors to your website and boosts online conversions. We understand and apply the key attributes of Search Engine Optimisation to your website to ensure SEO success:
- SEO friendly web design and development
- SEO friendly web Content Management System (CMS)
- Competitive analysis
- Keyword analysis and research
- Content Creation
- Link management and generation
- Monitor and report
- Refine and improve
Our approach to achieving effective Search Engine Optimisation for your website starts with the development of an SEO strategy that includes:
- Understanding your online business objectives
- Determining visitor expectations
- Developing methods to increase qualified traffic and conversions
This vital information is then used to create a visually stimulating website that not only looks good, but also provides a positive user experience and in turn meets your business objectives.
We use quality W3C web standard code for the development of your website to ensure your site adheres to all web accessibility and usability guidelines. An accessible website makes it easy for search engine spiders to crawl and index your site, making it easier for your customers to find you.
IgnitionSuite Web Content Management System (CMS) - Built for SEO
A search engine friendly Web Content Management System (CMS) also provides a competitive advantage to your business and forms an essential part of a successful SEO strategy.
IgnitionSuite Web Content Management System is built for SEO. IgnitionSuite features SEO-friendly capabilities including friendly URL’s, Title and Meta Tag customisation, an intelligent categorization structure and more.
With IgnitionSuite, the process of SEO is built-in and user friendly. IgnitionSuite provides the tools you need to create highly optimised content on-the-fly based on web standards and industry best practice.
BlueArc offers an end-to-end Search Engine Optimisation service that improves your website’s visibility in search engines to help you achieve the best possible return on your website investment.